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What Generation Z and Millennials Expect: Here’s How to Give It to Them

FinCrypto Staff

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What Generation Z and Millennials Expect: Here's How to Give It to Them

With 43% of Generation Z and Millennials planning to increase credit card spending, financial services providers have a clear incentive to learn the changing preferences of this increasingly influential group. Episode six understands them and has the technology to deliver value, responsible for sales excellence Kallan Hogan She said.

Hogan is uniquely positioned to help Episode Six customers adapt to this new reality. For more than two decades, primarily at American Express and Mastercard, he worked in card design, launch and issuing, helping issuers innovate.

Now is the time to innovate; Millennials and Generation Z will make up 70% of the workforce by 2030. Companies with older customers like Amex need to quickly rebuild their customer base.

Generation Z and millennials are changing the definition of primacy

How are Millennials and Generation Z different? They grew up digitally and don’t know anything else. According to some research, they would rather have a root canal treated than visit a branch. A poor digital experience is simply a failure.

Kallan Hogan said Millennials and Generation Z compartmentalize their expenses by working with multiple institutions.

They changed the concept of primacy. Hogan said Millennials and Generation Z compartmentalize their spending with different accounts for different purposes. That has spurred a surge in single-use virtual cards, which younger groups use to try new products and subscriptions (those cards protect consumers from automatic renewals). Compartmentalization also helps those with second jobs keep track of income and expenses.

Millennials and Generation Z invest more than any other generation. With inflation and home prices, many see investing as the only way forward.

They present security challenges. While older groups tolerate one-time passwords and other strategies, these groups do not. They hate friction and prefer biometrics. This could push a movement towards a combination of tokenization and biometrics.

Younger consumers are happy to support environmentally conscious initiatives, especially when they are convenient and offer something in return. Maybe it’s a green ETF. They also like rewards and are open to new types.

Hogan said Episode Six helps customers adapt to the needs of Millennials and Generation Z by providing single-code, cloud-native solutions that complement their cores. This allows them to offer more products in the pursuit of supremacy. Virtual accounts? Single-use virtual cards? Rewards messages? Customers can choose the options they need.

The return of innovation?

Traditional institutions want to innovate, but it’s difficult, Hogan explained. However, he senses a change.

“I see an increase in fintech and banks wanting to go back to the 1990s to launch and iterate and test and get it right,” Hogan said. “Legacy providers have to look for new partners and don’t want to eliminate the core team because that would be too distracting; it takes too much time.

“When they say that banks are not innovative, it is not true. They’re in this negative cycle of innovation where they have quarterly releases; 90% is compliance.”

He added that this leaves little time and energy to take the steps needed to innovate. This means there is no need for testing, adjustments and repetitions. Politics and tiredness favor safer bets.

It’s through compliance

How does Episode Six steer the conversation towards innovation? Hogan said that’s by simplifying compliance. Show how 16 AWS Centers eliminate on-site outages that reduce productivity and responsiveness. Describe how the single code base supports auditing and monitoring, tools that legacy technology doesn’t have. Prioritizing compliance reduces operational expenses and gives companies time to test, iterate and deliver innovative products.

“The strength, and where we have been very successful, is because we are registries, because we are processing issuers, and that is very complicated. Many payment aspects are stuck there. Because we are CMS, and because we are a sidecar to their existing core, they can be more compliant. They can have lower operating costs and innovate.”

“If you use that legacy supplier and you’re not the largest supplier in the world, you’re cross-subsidizing your competitor because they get the same technology with better engineers at a lower price,” Hogan warned. “The only way to compete is on branding and marketing spend because your product will be, at best, the same or, in reality, the same at a high cost. This is the fatal cycle of innovation.”

Financial service providers can have it all. They can be compliant, reduce operating costs, innovate, and meet the needs of Gen Z, millennials, and everyone in between.

“This whole big bang thing has to stop because nobody gets a product right the first time,” Hogan concluded.

  • Tony ZeruchaTony Zerucha

    Tony is a long-time contributor in the fintech and alt-fi spaces. Twice named journalist of the year at LendIt e winner in 2018, Tony has written more than 2,000 original articles on blockchain, peer-to-peer lending, crowdfunding, and emerging technologies over the past seven years. He has hosted panels at LendIt, the CfPA Summit, and DECENT’s Unchained, a blockchain expo in Hong Kong. Email Tony here.



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We are the editorial team of FinCrypto, where seriousness meets clarity in cryptocurrency analysis. With a robust team of finance and blockchain technology experts, we are dedicated to meticulously exploring complex crypto markets with detailed assessments and an unbiased approach. Our mission is to democratize access to knowledge of emerging financial technologies, ensuring they are understandable and accessible to all. In every article on FinCrypto, we strive to provide content that not only educates, but also empowers our readers, facilitating their integration into the financial digital age.

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Fintech

Lloyds and Nationwide invest in Scottish fintech AI Aveni

FinCrypto Staff

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Lloyds and Nationwide invest in Scottish AI fintech Aveni

Lloyds Banking Group and Nationwide have joined an £11m Series A funding round in Scottish artificial intelligence fintech Aveni.

The investment is led by Puma Private Equity with additional participation from Par Equity.

Aveni creates AI products specifically designed to streamline workflows in the financial services industry by analyzing documents and meetings across a range of operational functions, with a focus on financial advisory services and consumer compliance.

The cash injection will help fund the development of a new product, FinLLM, a large-scale language model created specifically for the financial sector in partnership with Lloyds and Nationwide.

Joseph Twigg, CEO of Aveni, explains: “The financial services industry doesn’t need AI models that can quote Shakespeare, it needs AI models that offer transparency, trust and, most importantly, fairness. The way to achieve this is to develop small, highly tuned language models, trained on financial services data, vetted by financial services experts for specific financial services use cases.

“FinLLM’s goal is to set a new standard for the controlled, responsible and ethical adoption of generative AI, outperforming all other generic models in our selected financial services use cases.”

Robin Scher, head of fintech investment at Lloyds Banking Group, says the development programme offers a “massive opportunity” for the financial services industry by streamlining operations and improving customer experience.

“We look forward to supporting Aveni’s growth as we invest in their vision of developing FinLLM together with partners. Our collaboration aims to establish Aveni as a forerunner in AI adoption in the industry, while maintaining a focus on responsible use and customer centricity,” he said.

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Fairexpay: Risk consultancy White Matter Advisory acquires 90% stake in fintech Fairexpay

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Treasury Risk Consulting Firm White Matter Alert On Monday he announced the acquisition of a 90% stake in the fintech startup Fair payment for an undisclosed amount. The acquisition will help White Matter Advisory expand its portfolio in the area of cross-border remittance and fundraising services, a statement said. White Matter Advisory, which operates under the name SaveDesk (White Matter Advisory India Pvt Ltd), is engaged in the treasury risk advisory business. It oversees funds under management (FUM) totaling $8 billion, offering advisory services to a wide range of clients.

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White Matter Advisory, based in Bangalore, helps companies navigate the complexities of treasury and risk management.

Fairexpay, authorised by the Reserve Bank of India (RBI) under Cohort 2 of the Liberalised Remittance Scheme (LRS) Regulatory Sandbox, boasts features such as best-in-class exchange rates, 24-hour processing times and full security compliance.

“With this acquisition, White Matter Advisory will leverage Fairexpay’s advanced technology platform and regulatory approvals to enhance its services to its clients,” the release reads.

The integration of Fairexpay’s capabilities should provide White Matter Advisory with a competitive advantage in the cross-border remittance and fundraising market, he added.

The release also states that by integrating Fairexpay’s advanced technology, White Matter Advisory aims to offer seamless and convenient cross-border payment solutions, providing customers with secure options for international money transfers.

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Fintech

Rakuten Delays FinTech Business Reorganization to 2025

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Rakuten (Japan:4755) has released an update.

Rakuten Group, Inc. and Rakuten Bank, Ltd. announced a delay in the reorganization of Rakuten’s FinTech Business, moving the target date from October 2024 to January 2025. The delay is to allow for a more comprehensive review, taking into account regulatory, shareholder interests and the group’s optimal structure for growth. There are no anticipated changes to Rakuten Bank’s reorganization objectives, structure or listing status outside of the revised timeline.

For more insights on JP:4755 stock, check out TipRanks Stock Analysis Page.

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White Matter Advisory Acquires 90% Stake in Fintech Startup Fairexpay

FinCrypto Staff

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White Matter Advisory Acquires 90% Stake in Fintech Startup Fairexpay

You are reading Entrepreneur India, an international franchise of Entrepreneur Media.

White Matter Advisory, which operates under the name SaveDesk in India, has announced that it is acquiring a 90% stake in fintech startup Fairexpay for an undisclosed amount.

This strategic move aims to strengthen White Matter Advisory’s portfolio in cross-border remittance and fundraising services.

By integrating Fairexpay’s advanced technology, White Matter Advisory aims to offer seamless and convenient cross-border payment solutions, providing customers with secure options for international money transfers.

White Matter Advisory, known for its treasury risk advisory services, manages funds under management (FUM) totaling USD 8 billion.

Founded by Bhaskar Saravana, Saurabh Jain, Kranthi Reddy and Piuesh Daga, White Matter Advisory helps companies effectively manage the complexities of treasury and risk management.

The SaveDesk platform offering includes a SaaS-based FX market data platform with real-time feeds for over 100 currencies, bank cost optimization services, customized treasury risk management solutions, and compliance guidance for the Foreign Exchange Management Act (FEMA) and other trade regulations.

Fairexpay is a global aggregation platform offering competitive currency exchange rates from numerous exchange partners worldwide. Catering to both private and corporate customers, Fairexpay provides seamless money transfer solutions for education, travel and immigration, as well as simplifying cross-border payments via API and white-label solutions for businesses. Key features include competitive currency exchange rates, 24-hour processing times, extensive currency coverage of over 30 currencies in more than 200 countries, and secure, RBI-compliant transactions.

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